Why websites load slowly, and why it matters


Date: 5 December 2012

How long does your website take to load? Two seconds? Ten seconds? 30 seconds or more? If you've never paid attention to your site's load speed, perhaps you should. It can affect how often people return and influence your rankings on Google.

In short, web page loading times matter. But a whole variety of factors influence how long your homepage actually takes to appear on a visitor's screen.

This infographic shows you the major causes of slow loading sites. How does your site measure up?

Website loading time
Browse more data visualization.

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