Research suggests that many small businesses aren’t using AI despite all the advantages it offers. It seems many business owners don’t know where to start or who to trust when it comes to AI. According to the Work That Works report by Employment Hero, 54% of SMEs say they use AI tools less than once a month and 38% haven’t used them at all.
Some business owners are worried that they don’t have the necessary skills. It’s a familiar story. Many small firms have a lack of in-house expertise - from sales and marketing to finance and HR. Without help, they get bogged down in admin and the business can stall.
This is where AI can actually be a game-changer. What if you had an assistant that was a brilliant copywriter, a researcher, a coder, a data analyst and a design guru all rolled into one? Meet Gemini, the AI assistant that is available 24/7 to help you get more done in Google Workspace.
The AI assistant that helps you get more done
When it comes to writing emails and sales letters, creating presentations, writing job adverts, designing artwork, managing spreadsheets or researching your market, many small business teams can get stuck - either because they lack expertise or there just aren’t enough hours in the day.
It doesn’t have to be this way. Using a suite of professional business tools like Google Workspace with AI built-in makes it easy to get tasks done.
When you use Google Workspace for your business, you get an AI assistant integrated into all the familiar tools you use every day to dramatically enhance your productivity and accelerate business growth. Gemini acts as an intelligent partner, helping you save time by drafting emails in Gmail, generating plans in Sheets, creating presentations in Slides and summarising long documents in Docs.
You can find Gemini in the side panels of the Google apps. It can help you to analyse, summarise and generate content by using insights gathered from your emails and documents - all without switching applications or tabs.
Six key benefits of using Google Workspace with Gemini
- Spend less time doing administrative tasks.
- Improve communication with colleagues and customers.
- Raise productivity within your team.
- Understand your market better and become more competitive within your sector.
- Win more contracts and get more sales.
- Enjoy more time to work on business strategy and grow your business.
AI solutions for small businesses
Here are just a few of the ways that Gemini could transform the way you do business:
Emails and content: With Gemini, you can quickly create first drafts of emails in Gmail and get help writing everything from blog posts and business proposals to ad copy and reports in Google Docs. It can even proofread your copy and suggest stylistic improvements.
Sales: Gemini can help you organise sales leads, write persuasive proposals for clients, customise imaging and tailor messaging for different prospects. All this gives you more time to focus on nurturing qualified leads and generating revenue.
Spreadsheets: With just a few prompts, Gemini in Sheets can make quick work of creating and managing tables and spreadsheets, helping you to organise and process data, making it easy to plan projects.
Research: Gemini is an intelligent research analyst that can spot trends and identify business opportunities. If you want to learn more about complex topics, you can ask Gemini to create a comprehensive report, giving you the information that you need in a matter of minutes, in a format and style that’s easy to read.
Presentations: With Gemini, you get a creative assistant that can generate custom images and designs to bring your presentations and slide shows to life. Just ask Gemini to “help me visualise” in Google Slides and enter a simple prompt to generate a selection of custom images to choose from. You can “add a style” to create visuals that are on-brand and complement your messaging.
Meetings: Meetings can be much more effective with the help of AI. Gemini can be your meeting note-taker, so you can focus on the conversation. It can transcribe and summarise customer interactions to create customer profiles and draft timely responses so opportunities don’t slip through the net. You can even ask Gemini to fix sound and lighting issues in meetings and use translated captions to remove language barriers.
AI you can trust
Google Workspace offers enterprise-grade security so you can protect your emails, files and meetings. Your data is your data, and it's not used to train Gemini models or for ad targeting. You can also restrict access to sensitive data.
What’s the next step?
The good news is that with Google Workspace, every plan includes Gemini - so you can have your very own AI assistant whether you’re a one-person enterprise or a bigger business. If you want to save time on admin and spend more time on strategy, now’s the time to find out how Google Workspace with Gemini could turbo-charge your business.
Copyright 2025. Written by Rachel Miller, Donut Blog Team.